Wednesday, December 2, 2009

Village Naturals Sleep & Stress Therapy on Sale at Walgreens!

Are you a fan of aromatherapeutic bath and body products but can't justify the high prices at high-end stores?

Try our new Village Naturals Sleep and Stress Therapy products available at your local Walgreens! Products available include Mineral Body Soak, Foaming Mineral Bath Oil, Mineral Hand & Body Lotion and Mineral Shower Gel. All products are a minimum of 94% naturally-derived and contain natural, aromatherapeutic essential oils.

Stress Therapy products contain Eucalyptus and Spearmint oils to help restore and revitalize. Sleep Therapy products contain Lavender, Passion Flower and Chamomile to help calm and relax.

The products are on sale THIS WEEK for $3.99 each PLUS, with each purchase, you'll receive $2 in Register Rewards to spend on your next Walgreens purchase! What a great way to save this holiday season!

Monday, October 26, 2009

The Basics - With Sesame Street & Elmo

Have you heard?

The Village Company just launched two new products under our Sesame Street line!
The newest additions to the tub are the

Apple Shampoo
Mango Body Wash & Shampoo 2-in-1 !

These new products are packed with features to help your little one move fun-in-the-tub to fun-in-the-shower. Each has a fun, fruity fragrance and prominently features Elmo! The image of Elmo washing has been proven to encourage kids to mimic him and do the same. Talk about gaining independence!
In addition, each product is tear-free, hypo-allergenic, and formulated to be gentle.
What more could you ask for to care for your toddler?

Visit your local Babies "R" Us or Toy's "R" Us store, or check them out at
In honor of the launch, we'll be giving away the product set for FREE!
Each Friday, beginning with October 30th and ending with November 20th, one lucky winner will win both products. Here's how to enter:
- 2 entries: Follow The Village Company's Blog
- 2 entries: Tweet about it using @TheVillageCo
- 1 entry: Follow us on Twitter
- 1 entry: Fan us on Facebook (The Village Company under Pages)
Follow/Fan entries will carry through each week, but Tweeting entries will expire each week. Be sure to comment about each entry so I don't miss it!
Happy Winning!! - Jenna
Giveaway open to US residents only. All winners will have product sent by November 30th.

Monday, October 19, 2009

Bubble Bath Costume Contest!!

Do you need an inexpensive, fun, adorable costume for Halloween?
Why not be a bubble bath?! - Especially when it means you could win a year's supply of bubble bath!
The Village Company will be hosting a bubble bath costume contest this Halloween in honor our selection of bubble baths - Village Naturals Bath Shoppe Foaming Milk Bath, Village Naturals Therapy Foaming Mineral Bath Oil, Rubber Ducky Bubble Bath, Mr. Bubble Bubble Bath, and Sesame Street Bubble Bath!
All you need to do is submit your bubble bath costume photos to by Monday, November 9th, 2009. The submitted photos will be posted on our blog where you can vote for your favorite. Voting will end and a winner will be announced Friday, November 13th, 2009.

The winning costume will receive a year's supply* of any of our bubble baths!

All entries will receive a free bottle of any of our bubble baths.

Need some ideas for building your costume? Check out these helpful links including adorable images:

Grab a laundry basket, shower cap, balloons, a rubber ducky and a bottle of Mr. Bubble and you'll be set!

*Contest open to US residents only. Maximum of 24 bottles of bubble bath in 1 year.

Friday, October 16, 2009

Village Naturals Therapy Muscle Relief Lotion - NOW AVAILABLE!

Faithful Muscle Relief Lotion Users,

We are pleased to be able to make a limited quantity of our Muscle Relief Lotion available for purchase online at While we would love to sell this product forever, the truth is that all of our major retail partners de-listed it, which left us no choice but to formally discontinue it. If you love our Muscle Relief Lotion, you'll enjoy our other Village Naturals Therapy products including our Aches & Pains Mineral Bath Soak and Foaming Bath Oil.

Please be sure to purchase our 'last batch' of Village Naturals Therapy Muscle Relief Lotion - now available ONLY on!

Monday, October 12, 2009

Didn't Win the Race - But Did Win Over Little Hearts

A little over a week ago, October 3rd, I was walking to the State Capitol (MN) grounds on a rainy Saturday. I was going to meet up with Mr. Bubble. As I was approaching the festivities of the Twin Cities Marathon weekend, I realized I didn't know where I was supposed to be going to see him. Ha, I should have realized, it's Mr. Bubble. How many other big, pink, bubbles would be walking around? I could have seen him from a mile away.

The race itself - Harry & Shelly's Mascot Invitational - was very short. And entertaining. Sadly, Mr. Bubble did not win the race.

He did, however, win over the hearts of some little ones.

I am also happy to report that, though he is a bubble, the rain did no harm.

- - Jenna

Wednesday, September 16, 2009

Village Naturals Therapy Muscle Relief Lotion

We've received tons on inquiries about our Village Naturals Therapy Muscle Relief Lotion. The sad truth is that it's been discontinued. However, due to popular demand, we are going to run one last batch. A limited quantity of product will be available on ONLY around the last week of October.

Check back in the next few weeks for updates!

Thursday, August 6, 2009

Are your feet sandal-worthy?

There was a great article in today's NY Times about how we, as women, do not take care of our feet. Sure, we paint our nails, but there's a lot more to foot health than painted toes! Personally, I had been a life-long foot torturer; wearing 'too-cute' shoes, stoping at my ankles when moisturizing and slaping on a good coat of polish - thinking everything was great. The truth turned out that my cute shoes were killing my toes, heels and feet. I'd be out shopping and get a severe pain in my arch that nearly paralyzed me and made my friends think I was crazy.

I can still rationalize every 'too-cute' pair of shoes to my husband, but I've gotten smarter about what I do to repair the damage those new Nine West pumps are doing to my poor arches! Since becoming a 'Villager', I've learned about the essentials for feet - Foot Essentials, that is. By soaking my feet for just 10 minutes a few days a week (usually when I'm catching up on TV or reading), my arch pain has lessened. Our Foot Soak also helps stimulate circulation in your feet which helps improve overall health. Also, our Foot Scrub helps my feet look less like an elephant's and more like human feet! The Foot Balm caps it all off (I use it morning and night) to moisturize both feet and legs; it's got a great mint fragrance that makes your feet and legs feel fresh and clean!

It's so important to take a few minutes for ourselves everyday to keep the little things in-check - whether it's taking a bath to de-stress or soaking your feet to relax. I hope you find 10 minutes for yourself today!


Friday, June 5, 2009

News: Mr. Bubble Make-Over!

For Immediate Release
Media Contact:
Dan O'Connor
Vice President - Marketing
The Village Company
Tel: 952-466-7408


The #1 selling Brand of Bubble Bath[1] gets a make-over that includes Pediatrician Approved formulas and brand new products

CHASKA, Minnesota (June 5, 2009) –Now more than ever, Mr. Bubble® Makes Getting Clean Almost as Much Fun as Getting Dirty! ® The Village Company (TVC) is excited to announce new additions and improvements to the iconic brand, which has been a household name since the1960’s. In addition to updating the look of the existing products, formulations have also been improved. All Mr. Bubble® Bubble Baths have been reformulated to be even gentler and now include a Pediatrician’s Approval.

TVC has also added new products to the current line-up. Mr. Bubble® Foam Soap™ will allow your little one to decorate the tub – and their body – with gentle cleansing foam that even floats! The 3-in-1 Body Wash, Shampoo and Bubble Bath, also new this spring, eliminates the need to buy several bath products – a savings consumers are sure to appreciate. Mr. Bubble® Foam Soap™ has a SRP of $2.99, and the 3-in-1 has a SRP of $3.49.

This brand make-over comes just 7 months after TVC acquired Mr. Bubble® in October 2008. Frank Klisanich, President and CEO of TVC stated “the purchase of Mr. Bubble® has been a great acquisition for TVC. It is a recognized brand that we have reenergized and given some much needed attention and innovation.” Klisanich goes on, “now with Pediatrician Approved formulas and new products, consumers won’t have to choose between a gentle clean and an effective one.”

About The Village Company:
The Village Company is a leading supplier of bath, shower and personal care products under the Village Naturals® Bath Shoppe, Village Naturals TherapyTM, Village Naturals Foot Essentials®, Village Naturals TM Body Scrubs, Mr. Bubble® and Sesame Street® Brands. TVC is headquartered in Chaska, Minnesota.

For more information, please contact Dan O’Connor at or (952) 466-7408, or visit

[1] Source: IRI Total U.S. FMD 52 weeks ending 3/23/09 (excluding Walmart data)

Friday, May 22, 2009


Welcome to The Village Company! This is our first of many posts to keep you in the loop on everything related to The Village Company (TVC) – from new products launching in stores to ideas we’re working on to relevant stories in the news.

A brief introduction… TVC develops and markets bath and body products under the brands: Mr. Bubble®, Village Naturals® Bath Shoppe, Village Naturals® Therapy, Village Naturals® Foot Essentials and Sesame Street®. We’re trying to make the world a better place one bath and shower at a time! TVC is constantly developing new products and working to ensure our current products are the best they can be. Primarily, you’ll be hearing from Jessica (adult brands) and Jenna (kids’ brands), but I’m sure there’ll be a few other ‘Village People’ chiming in here and there!

Hot off the presses!

  • Village Naturals Therapy Restless Nights products are now available at stores near you.
  • Village Naturals Sleep Therapy and Stress Therapy products will be available in stores starting the first week in June.
  • Mr. Bubble Foam Soaps and 3-in-1 products are now available.
  • Visit our store locator to find a store near you with these great products!

We're working on now...

  • A line of new Sesame Street® hair care products
  • New Village Naturals® Therapy Products
  • Rubber Ducky Bubble Bath
  • New & Improved Village Naturals® Bath Shoppe products
  • Special Offers on Mr. Bubble® Products

Are you interested in testing new products?
If you’re interested in trying new products before they launch or sharing your opinion, e-mail us at